Monday, January 28, 2013

Healthy Habits: Healthy Hydration

HINT, whose mantra is Drink Water, Not Sugar®, became the brainchild of Kara Goldin, a mother of four, when seeking a refreshing, unsweetened, no calorie beverage for her children. Kara got the idea for the all-natural fruit essence water when one day her daughter reached for a juice and she then asked her to make a healthier option. Kara was surprised to see her daughter go for the very drink that she had in hand – just water with a HINT of lime flavor.

Before Kara started HINT, she found herself spending a lot of time in the grocery aisle looking for healthy options for her family and realized that beverages were heading in the wrong direction. Since then, HINT has become one of the largest privately owned beverage businesses in the US.

Kara was named one of Fortune Magazine’s Most Powerful Women Entrepreneurs and was just recently named one of Ernst & Young LLP’s 2012 Entrepreneurial Winning Women.

If you are tired of your kids acting moody or feeling sluggish as a result of too much sugar then below are Kara’s top 5 reasons why you should encourage your children to drink healthier and switch from soda to water:  
1.    Hydrating – Water is extremely essential and it’s at the heart of a healthy lifestyle! Drinking water throughout the day helps your child learn by providing energy and attentiveness, which will help them focus on activities that develop language, social and comprehension skills. Lack of water could lead to dehydration, which causes symptoms that hinder a child’s cognitive development, including confusion and fatigue
2.    Beneficial – Drinking soda and other sugary drinks negatively impacts a child's development. Issues such as weight gain, diabetes, dental problems, etc. can arise as a result of making the choice to consume unhealthy drinks
3.    Approving – HINT is the first beverage other than plain water approved by the Alliance for a Healthier Generation for all three of their tiers (Elementary, Middle, and High School students)
4.     Enjoyable – Reassure your children that the beverage promises to make drinking water easier to drink and more fun. With just a hint of flavor – HINT is available in ten unique and delicious flavors including Watermelon, Blackberry, Pomegranate-Tangerine, Strawberry-Kiwi, Raspberry-Lime, Mango-Grapefruit, Lime, Pear, Honeydew-Hibiscus and Cucumber
5.    Useful– HINT isn’t an alternative to water because it is WATER. HINT is a great way for kids of all ages (and adults too) looking for a healthy, more flavorful drink option to still reap the advantages of water

If it’s the carbonated bubbles that your child loves, then not to worry, HINT Water also launched the first and only unsweetened sparkling essence water, HINT Fizz and is available in four flavors including Blackberry, Watermelon, Strawberry-Kiwi and Peach.
 

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